Effective Date: 23rd October 2025
1. Introduction
Dear Life (“we”, “us”, “our”) is committed to protecting the privacy of individuals (“you”, “your”) who visit or use our website (dearlife.com.au) and associated services. This Privacy Policy describes how we collect, use, disclose and otherwise handle your Personal Information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
By using our website or services, you consent to the practices described in this policy.
2. Our details
• Business Name: DEAR LIFE CONCIERGE PTY LTD
• BN: 691 575 078
• Address: Post Office Box 401 Brighton VIC 3186
• Email: karen@dearlife.com.au
• Phone: +61403388515
If you have any questions, wish to access, correct or make a complaint about your personal
information, please contact us at the details above.
3. What is Personal Information
Personal Information is information or an opinion about an identified individual, or an individual who is reasonably identifiable. It includes things such as your name, contact details, date of birth, email address, phone number, session notes, and in some cases sensitive information (see Section 8).
Sensitive Information includes things like health data, biometric information, or membership of a professional association.
4. What we collect and how
We may collect Personal Information from or about you when you:
• Visit our website and complete forms (contact form, newsletter signup, booking request)
• Register for consultation sessions or therapy/coaching services
• Provide identity or verification documentation (e.g., ID, licences) for the purpose of client verification
• Engage with our services (including online or in-person sessions), or receive our communications
We collect this information by fair and lawful means. We will only collect information that is necessary for our functions or services.
When you visit our website, we may also collect technical information via cookies and analytics (see Section 9).
5. Purposes of collection
We use your Personal Information for purposes including:
• To provide you with the services you request (coaching, therapy, consultations)
• To verify your identity and eligibility for services
• To communicate with you (including by email, SMS, calls) about sessions, bookings, newsletters, updates
• To manage our client records, maintain client histories and comply with professional obligations
• For legitimate marketing purposes (with your consent or if you don’t opt-out)
• To improve our website, services and user experience
• To comply with legal or regulatory obligations
6. Disclosure of Personal Information
We may disclose your Personal Information:
• To our staff and contractors who assist us in providing services
• To third-party service providers (for example, billing systems, email platforms, booking platforms, cloud hosting) subject to confidentiality obligations
• When required or authorised by law
• With your consent
If we send your Personal Information overseas (for example cloud hosting or email services),
we take reasonable steps to ensure the overseas recipient is bound by privacy obligations at
least as protective as the APPs.
You may ask us for information about the countries to which we send your data.
7. Data quality and security
We take reasonable steps to ensure the Personal Information we collect is accurate, complete and up-to-date. We also take reasonable steps to protect your Personal Information from misuse, interference, loss, unauthorised access, modification or disclosure. If we no longer need your Personal Information for any authorised purpose, we will take reasonable steps to destroy or de-identify it.
8. Sensitive Information
If we collect Sensitive Information (such as health-related information), we will first obtain your express consent unless an exception applies under the Privacy Act. OAIC We will handle Sensitive Information in accordance with higher standards of protection.
9. Cookies and other tracking technologies
Our website uses cookies and other tracking technologies to improve your experience,
analyse site traffic and for marketing purposes. You can manage or disable cookies using your browser settings but this may affect your experience. If you want more information about the specific cookies we use and how we use them, you can contact us as set out in Section 2 above
10. Access and correction
You can request access to the Personal Information we hold about you, and ask for corrections if you believe the information is inaccurate, outdated or incomplete. We will respond within a reasonable period. There is no fee for making an access request other than any minimal costs permitted by law.
11. Complaints
If you believe we have breached the Privacy Act, please contact us via the details in Section 2. We will investigate your complaint and respond within a reasonable period. You also have the right to complain to the OAIC
12. Direct marketing
We will not send you marketing communications unless you have consented or you have not opted-out. Each marketing communication will clearly provide an option to unsubscribe or object
13. Cross-border disclosures
If we disclose your Personal Information to overseas recipients, we will take reasonable
steps to ensure those recipients do not breach the APPs. https://secureprivacy.ai/
We will inform you of any country or region to which we are likely to send your information.
14. Changes to this policy
We may update this Privacy Policy from time to time. We will publish the updated version on our website and advise by email as appropriate
15. How to contact us
If you have any questions about this policy, you can contact us as set out in Section 2 above